Lime Crime is a vegan and cruelty free brand of makeup. They are based in Los Angeles, California. They offer stylish lipsticks, makeup for the eyes and face, nails, and a variety of hair colors. They are cruelty free because they do not test on animals. They are certified by PETA and The Leaping Bunny. Their mission is to produce a makeup line that puts a smile on people’s faces and gives them a way to express themselves without any regrets. They first originated online and since then have become one of the most successful beauty lines on social and digital media. They are setting higher standards for the quality of their products. They have created products to appeal to every mood for every woman.
Lime Crime says that their makeup is for unicorns, which means that it is makeup sure to make you feel magical. Their products are bright and colorful, to bring a sense of happiness. They have infused their ingredients so that their products have a great and powerful color pigmentation. They offer unique hair colors and even have a hair fantasy hair color line. The hair color products are semi-permanent dyes. They do not contain harsh chemicals, therefore will not harm the hair. They have hair colors such as Strawberry Jam, Dirty Mermaid, and many more. It has taken them 3 years to create these wonderful hair dyes. They are meant to last a long time and fade gradually. They also offers pop on nails. They will have your hands looking like you spent hours in the nail salon. They offer a wide range of colors and designs.
The name behind the creation of this wonderful makeup line is founder and CEO Doe Deere. She proclaims to be the Unicorn Queen. She has her own style and makes no apologies for it. She is considered to be a rebel and she is able to express that side through make up. That is a big reason she created Lime Crime. She came out with the her makeup line 2 weeks before Halloween. It was more so because she needed makeup that would match her costume. She is a huge inspiration to other entrepreneurs.